Campaign Tracker - Overview of the System
Our main goal behind implementing this management system is to provide your campaign organization with a standardized system that is easy to learn and use. A system that seeks to improve voter communication and targeted voter turnout by incorporating better information, people, and time management.
Provide your campaign with a proven system for tracking, managing, and planning all voter contact and voter turnout activities.
Provide your campaign with a people management system for coordinating both volunteers and staff more efficiently.
Provide quick and simple data input on any number of computers using Remote Canvass Input Software.(No additional cost or networking required)
Provide your organization with a database that grows as your organization grows.
Provide your campaign with a full range of communication tools for generating form letters, labels, Broadcast E-mail, direct mail, and paid Tele-market calls.
Reduce the over all cost of your entire voter communication program by 15%.
Provide you with detailed management reports outlining the progress of each activity your campaign is engaged in, and improve over all accountability.
Increase your organizationís volunteer turnout and participation by 25%.
Provide both pro-active and re-active support.
Reduce the learning curve and time loss issue for newly trained campaign staff.
Archive all of the information your organization collects to use for future organizational list building.
Provide your campaign with the ability to run a completely centralized voter canvassing operation.
Provide you with the ability to target voters in your district using information your organization collects, and allow you to incorporate that information with your voter communication efforts.
The Campaign Tracker System was specifically designed for
sophisticated campaigns that value an investment in data resource management for
conducting their voter contact and voter turnout program.
The following are just a few of the strengths:
Targeting: Precision targeting by geographic/ political boundaries, demographic information, past voting history, Prim & Gen voter frequency, and targeting by user defined fields. Create and save complex target selections for printing walk lists, phone lists, and for exporting to professional phone firms, or direct mail houses.
Householding: Easily household members of a family to one record for cost saving on mailings and telemarketing.
User Defined Fields: Easily design additional fields for tracking or appending any information desired. ( Membership list information, issue tracking, surveying etc.)
Import/ Export: Export any group of voters, or queried volunteers for mail merging, telemarketing, and printing labels. Import the results from a telemarket voter Id program as well. All export/imports utilize text file formats to ensure compatibility with other applications and vendors.
Volunteer Management: Provides a proven system for managing volunteers from start to finish. Input and store all home, work, personal, campaign information, and provides the ability to schedule and assign people by the activities they engage in. Create any activities you want to assign and track volunteers by it.
Targeted Broadcast E-mail: Query your volunteer database by any information you have collected, and merge it with an electronic form letter. This E-merge allows you to create and send an individual email targeted to specific groups of your volunteer organization. Allows for file attachments also.
Data Input: All data input can be done on the main system, or on any number of computers by utilizing the R.C.I.M. ( Remote Canvass Input Module), Barcode Scanners, or using Palm Handheld devices to keep the information digital from start to finish.
Maintain Polling Locations: Enter polling location name and address information for each precinct for use with reports, printing labels, and quick searching.
Quick Counts: Target specific voters and test the target for a count of voters who meet the defined criteria. This is a must have for for playing "What if" scenarios, and for planning an effective direct mail strategy.
Progress/Tracking Reports: With a single click of a button run reports which detail the progress of the voter contact/Id program, the volunteer recruitment and assignment program, and the GOTV operation.
Sign Request/Placement Report: Tracks the sign coverage for the campaign, and generates a complete list of people who have signs placed, or requested.
Absentee Tracking- Generates a report and list of voters who have either requested or voted absentee. Perfect for aggressive absentee programs.
Form Letters / Labels-
The Campaign Tracker provides a form letter and label report so targeted
selections of voters and volunteers can be merged for printing.
Based on the philosophy of "That which is not measured, is not done," the Campaign Tracker System is designed to track and measure all voter contact, and organizing activities involved with a campaignís field organization. This way information is available when needed for making educated resource decisions.
Building a good organization involves more than creative
concepts and leadership. It
involves basic nuts and bolts organizing. Building
an organization to identify voters and getting them to the polls on Election Day
is a difficult task in itself, especially when time is a factor.
The Campaign Tracker answers strategic people management questions and
displays detailed information regarding the recruitment, assignment, and
coordination of volunteers.
Finally, the Campaign Tracker System streamlines the
organizational process involved with planning and executing an effective voter
turnout program. Everything a
campaign does all comes down to one day, Election Day.
A lot of planning, organizing, and training must take place to ensure
that the people you want to vote, get out and vote.
GOTV Progress Report-- This report presents information regarding the recruitment and assignment progress for Election Day volunteers, and the election day activities they have been assigned to.
Assignment Report-- This report is intended to make it easier for campaigns to train, assign, and inform their Election Day organization. The report can be passed out to Election Day volunteers so they know what they are doing, where they are assigned, and when they are working.
Ride to Poll-- Generates a list of all voters who have requested a ride to the poll on Election Day with their address, polling location, and ride time.
Targeted Run list -- Target any selection of voters that the campaign has decided to focus their resources on for voter turnout. Use it to print concise call lists and walk lists to contact just those voters, or export it to your phone firm.